Who would be the audience for your media product?
Achieved Target Audience - Blumler & Katz
- 17 - 30 years of age - includes inappropriate language
- Female & Male - features stereotypical colours of genders and includes images that appeal to both also
- Lower & Middle class - for working class and university students due to an affordable price and subscription
- Britain - only includes british artists/bands
- Any religion - no specific religion is featured
- 'Tribe Wired' - people who have access to technology and/or social media
- 'Fun/Atics' - young aspirational people who seek fun
- 'Mainstreamers' - consume mainstream text
- Diversion - to escape their day to day life
Achieved Target Audience - Barthes
- Entertainment - achieved through aesthetic enjoyment and escaping, or being diverted from problems
- Information - achieved by satisfying curiosity and general interest
- Learning - achieved by gaining knowledge of life
- Personal Identity - accomplished by identifying with 'celebrities' and finding models of behaviour
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